There are two ways to react to a broken business model. One: Sulk, Lament Change. Two: Find Success Stories, Replicate. Before we give you a rah-rah speech on Two (because we aren't in the business of sulking), let's briefly discuss the publishing business model and how it's broken. Story time! So I was one-half of a business called "12 Minute Marketing." It was fun, a … [Read more...]
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