There’s a guy named Chris Guillebeau and he wrote a book called “The $100 Startup.”
We won’t rehash the book here, but the premise is that you can build a business with sustainable income on less than $100. It has been done, and you can do it, too. Right?
Well, it is not THAT easy. But, yes, the book wouldn’t have been a New York Times Bestseller if it didn’t strike a chord with people. So we thought we’d put on our own thinking caps and get you started…along the road to building a business of your own.
Here then are some questions to ask if you want to really build a business for 100 dollars.
What do you get complimented on?
We’re not saying that everyone is cut out to be a writer, or a seamstress, or a handyman. (Or seamster or handywoman.) But it’s possible that you’ve done something at some point that caught someone’s attention. Wrote a great guest blog post? Sewed your own dress? Built a set of shelves?
You might not be able to turn pro, but you could augment your income. Even better if it’s something you like to do.
Are you certified?
Do you have a certification of some sort that is dormant? Is there something you used to do that you did well – but maybe you got busy with life, or marriage, or kids, or another career path?
Think licenses that your company paid for – insurance broker, medical assistant, radio engineer, hair cutter, auto technician. Certifications with computer software, things like that – that’ll work, too.
DANGER: Don’t fall for BS scams that certify you in something that sounds like it comes from a company that is in business to certify people. Enough said on that.
Talk to people. Find a mentor.
Another word of caution here – oftentimes, people will say “So-and-so is my mentor,” when they really mean “I paid a few hundred bucks to get into their multi-level downline.”
Expect to have many, many meetings over coffee with many, many different types of people from many, many different walks of life before it clicks.
And be prepared to ask questions: lots of questions. You won’t happen into information through blind luck, so become inquisitive. For instance:
- What got you into this line of work?
- What were your biggest struggles starting out?
- What did you do when you were ready to give up?
- What advice would you have for someone just beginning in business?
Oh yeah, the mindmap.
We have talked about this before over on the Area 224 site, and it’s one of the best ways to take a look at what you have to work with and where you can take things.
For instance, you may remind yourself that you’re already paying for something that can be a big help in your business efforts: like a subscription, or a piece of software, or web hosting, or something else.
But you can also take stock of what you want to do, and come up with creative ideas in the process. What if there’s a better way to do something that has always been done a certain way? What if there are people that you just remembered are really good at something…and you haven’t talked to them in awhile?
Can it be done for $100? Well, maybe, maybe not. One key in all of this – don’t swing for the fences just yet. Learn to get on base first.